Spectrum Reach awards local businesses with complimentary marketing services

Nine minority-owned businesses in Flint & Genesee each have been awarded a $15,000 advertising campaign and free commercial as part of Spectrum Reach’s Pay it Forward Local Grant Program. In addition, two companies will receive a $4,000 advertising campaign and free commercial.

The awards are the culmination of Spectrum Reach’s exclusive partnership with the Flint & Genesee Chamber and Saginaw Chamber of Commerce, in which nine minority-owned businesses would be selected to receive complimentary advertising and marketing resources. However, all 11 grants went to Flint & Genesee businesses because the Saginaw Chamber had no applicants.

The local winners are:

  • AJP Commercial Shredding, LLC
  • Slice Pizza & Pies
  • Citizens Statewide Security, Inc.
  • Flint Paint Center, Inc.
  • GOALS Credit Solutions, LLC
  • Lifestyle Benefits
  • Forty7 Benefits
  • Kevin’s Party Store
  • Kinetico CGC water

The two businesses that will receive a $4,000 advertising campaign and free commercial are JMG Connects and Prestige Promotions, LLC.

All of the businesses have been assigned a local account executive partner to guide them through the process. The complete marketing package includes a three-month television advertising schedule (July-September); a free 30-second commercial through Waymark; three-months of support from local marketing experts; access to on-demand educational content; and invitations to exclusive speakers’ series and events.

“We decided that we wanted everyone to win,” said Angela Hayes, field marketing specialist for Spectrum Reach.

Share: